DENTON, Texas, Nov. 10, 2022 /PRNewswire/ — Cosmo Prof, the biggest distributor {of professional} salon merchandise, is consistently looking for methods to assist the stylist group holistically: from providing the very best skilled manufacturers and unbelievable offers, to training and occasions that encourage their artistry. In its newest effort, Cosmo Prof is partnering with SalonHQ, a brand new commerce platform that delivers prompt e-commerce to magnificence professionals, to supply a turnkey answer enabling stylists to set-up customized e-commerce retail storefronts, extending their attain past the salon.
After trying into shopper insights and the trade general, Cosmo Prof acknowledged a spot in assembly stylists’ enterprise and entrepreneurial wants. “We perceive retail is a major worth driver for stylists,” stated Denise Paulonis, President and Chief Government Officer at Sally Magnificence Holdings. “Nevertheless, the upfront prices of managing stock will be burdensome and overwhelming to tackle. With a free and customizable digital platform backed by Cosmo Prof’s expansive assortment and success capabilities, stylists can simply promote merchandise on to their purchasers 24/7 whereas incomes fee.”
Cosmo Prof is aware of stylists are the final word influencers for his or her purchasers, with the flexibility to instantly affect buying selections primarily based on their trusted relationships. “Stylists have already constructed a repute with their purchasers. These new storefronts will amplify these relationships by permitting for connection and customized product suggestions past the salon,” stated Mark Spinks, President at Cosmo Prof.
It was necessary for Cosmo Prof to allow a holistic answer that eliminated the obstacles the skilled group would face. Stylists do not have to fret about cargo, success, or stock administration — Cosmo Prof handles all orders by SalonHQ’s progressive e-commerce know-how. Cosmo Prof and SalonHQ will assist educate stylists on how they’ll promote their on-line companies, additional emphasizing their dedication to supporting professionals in all areas of their work.
SalonHQ supplies a straightforward, customizable e-commerce answer that offers distributors a brand new avenue to assist their stylist group develop. “With Cosmo Prof, we discovered a companion centered on delivering best-in-class merchandise and assist to its stylist group,” stated Mark Porter, Co-Founding father of SalonHQ. “This led to a partnership the place our platform allows stylists to immediately arrange a digital storefront to promote merchandise bought at Cosmo Prof to their purchasers on-line.” The free-to-stylist platform permits for simple customization of the feel and appear, curating the product catalog, product suggestion instruments, and extra. With built-in coaching, advertising and marketing, and assist, the platform is a one-stop answer for stylists coming into the e-commerce house.
This system is presently being piloted in a single territory for Cosmo Prof and SalonHQ to observe learnings. Study extra at https://www.cosmoprofbeauty.com/salon-hq.
About Sally Magnificence Holdings, Inc.
Sally Magnificence Holdings, Inc. (NYSE: SBH), because the chief in skilled hair colour, sells and distributes skilled magnificence provides globally by its Sally Magnificence Provide and Magnificence Methods Group companies. Sally Magnificence Provide shops supply as much as 7,000 merchandise for hair colour, hair care, nails, and skincare by proprietary manufacturers similar to Ion®, Generic Worth Merchandise®, Past the Zone® and Silk Components® in addition to skilled traces similar to Wella®, Clairol®, OPI®, Conair® and L’Oreal®. Magnificence Methods Group shops, branded as CosmoProf® or Armstrong McCall® shops, together with its outdoors gross sales consultants, promote as much as 8,000 professionally branded merchandise together with Paul Mitchell®, Wella®, Matrix®, Schwarzkopf®, Kenra®, Goldwell®, Joico® and Olaplex®, meant to be used in salons and for resale by salons to retail shoppers. For extra details about Sally Magnificence Holdings, Inc., please go to https://www.sallybeautyholdings.com/.
About SalonHQ
SalonHQ is an ecommerce-as-a-service platform powering digital channels for manufacturers and distributors within the magnificence trade. Via a collection of APIs, SalonHQ presents a turnkey answer that allows prospects to launch, scale and handle their magnificence enterprise. SalonHQ is a enterprise backed startup launched in 2018. For extra info please go to salonhq.co.
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SOURCE Cosmo Prof
